Take the guesswork out of quoting WordPress website redesign projects with this simple, customisable quote template.

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Discovery and Planning

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Project Kickoff Meeting Conduct a kickoff meeting with the client to discuss project goals, timeline, and expectations. This does not include any design or development work. $500
Content Audit Review the existing website content and identify areas for improvement, reorganization, or new content creation. This does not include any actual content writing or editing. $750
Competitor Analysis Analyze the websites of 3-5 key competitors to identify design trends, functionality, and best practices in the design industry. This does not include any implementation of competitor features. $500
User Research and Persona Development Conduct user interviews and create user personas to better understand the target audience and their needs. This does not include any user testing or prototyping. $750
Information Architecture Develop a sitemap and wireframes to plan the structure and navigation of the new website. This does not include any visual design or development work. $1,000

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Design

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Visual Design Exploration Create 3 unique design concepts for the website, including color palettes, typography, and layout. This does not include any development or implementation of the designs. $1,000
Design Refinement Refine the selected design concept based on client feedback. This does not include any development or implementation of the designs. $750
UI Design Design the user interface for the website, including page templates, interactive elements, and responsive layouts. This does not include any development or implementation of the designs. $1,000
Style Guide Development Create a comprehensive style guide that documents the visual and interactive elements of the website. This does not include any development or implementation of the style guide. $500
Design Review and Approval Present the final design concepts to the client and incorporate any final feedback. This does not include any development or implementation of the designs. $500

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Development

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WordPress Theme Development Develop a custom WordPress theme based on the approved design concepts. This includes the integration of the theme with the WordPress CMS, but does not include any content migration or plugin integration. $1,500
Content Migration Migrate the existing website content to the new WordPress theme. This includes the transfer of text, images, and other media, but does not include any content creation or optimization. $750
Plugin Integration Integrate any necessary plugins to enhance the functionality of the WordPress website, such as contact forms, SEO tools, and analytics. This does not include the development of custom plugins or integrations. $500
Testing and Quality Assurance Conduct thorough testing of the website to ensure functionality, responsiveness, and compatibility across different devices and browsers. This does not include any ongoing maintenance or support. $500
Website Launch and Handoff Deploy the completed website to the client's hosting environment and provide training on how to manage and update the website. This does not include any post-launch support or maintenance. $500
TOTAL $11,000 Ex Tax

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Optional Services

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Multilingual Support Develop a multilingual version of the website to reach a wider audience and accommodate different language preferences. $600
Lead Generation and Conversion Optimization Implement strategies to capture leads and optimize the conversion rate of the website. $700
Stakeholder Interviews Conduct interviews with key stakeholders to understand their goals, pain points, and expectations for the website redesign. $500
Responsive Design Ensure the website is optimized for various devices and screen sizes, providing a seamless user experience across all platforms. $800
SEO Optimization Optimize the website's search engine visibility and ranking through keyword research, meta tag optimization, and content optimization. $500
Branding and Identity Review Review the existing brand guidelines and identity to ensure the website redesign aligns with the company's visual identity. $300
Conversion Rate Optimization (CRO) Conduct A/B testing and other CRO techniques to identify ways to improve the website's conversion rates and user engagement. $1,200
Interactive Elements and Animations Incorporate interactive elements and subtle animations to enhance the user experience and make the website more engaging. This can include hover effects, scrolling interactions, and micro-interactions. $700
User Experience (UX) Audit Conduct a comprehensive UX audit of the existing website to identify areas for improvement in user flow, navigation, and overall experience. $1,000

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